Recently I attended a convention and like every convention, there was a keynote speaker. Now, I’ve attended a lot of conventions with what most would say are top keynote speakers ranging from former Presidents of the United States to Bill Gates. So, for this convention, V.J. Smith was the keynote speaker. Hmmm, never heard of him, nice bio in the convention packet, but otherwise sounded like a rather nondescript character. He was going to have to impress me, along with other attendees that voiced the same thoughts to me.
What we got was an incredible story about how one man in a small South Dakota man became the richest man in town while working a job at Walmart. No, it’s not a story of a Walmart employee winning the lottery nor is it a story about anything to do with financial success. This story was about a man named Marty that ran a cash register at Walmart that showed true caring, compassion and customer service for his customers. Marty was the local small town celebrity and without knowing it he did it from behind his cash register. It truly was a remarkable story and there wasn’t a dry eye in the house. V.J. Smith had captivated his audience and reminded us of two very important words in any language. Thank you.
Unfortunately, the “genuine thank you” is too often forgotten. Whether you are thanking your customer or a friend, the power of a thank you is limitless. A simple caring and genuine thank you can create a customer for life. That’s powerful!
